This is a great project to be involved in. New2theScene is an online bookshop with a heart for undiscovered and yet-to-be-appreciated talent. Behind the high street window displays that always feature the latest releases from famous authors, comedians, sportspeople, and disgraced politicians, there are shelves that are seldom visited - shelves of hidden treasures.

Some write to sell; others because they have to - the passionate, the talented, the born-to-be authors. And these people deserve a shout-out. They're often not recognised celebrities; they're not going to be invited onto the One Show to discuss their career change. Enter New2theScene.

Here, you won't find the biography of your favourite Premier League star, or the latest offering from David Walliams. New2theScene is devoted to the seldom visited shelves behind the window displays - the authors who write because they must.